Logo for Fédération Suisse de Rugby Rhino Pure Rugby, the brand launched recently by Rhino Rugby in collaboration with UK merchandising specialists Trimerchandise, has secured an Official Supplier contract with the to supply playing kit and apparel to the Swiss national rugby sides. The FSR joins English Premiership club Northampton Saints and Magners League and Heinken Cup contender Edinburgh in adopting the Rhino Pure Rugby brand for the 2008-9 season. Rhino Rugby itself has been appointed Official Supplier of training equipment to the British & Irish Lions tour to South Africa in 2009 and was an Official Partner and Supplier to the recent IRB U-20 Junior World Championship in Wales. It recently also added London Wasps to its roster of Official Supplier deals alongside longstanding relationships with England, Wales, Bath and the Cardiff Blues. The West London based company was subject to a management buy-in led by new England Team Manager Martin Johnson in late 2006. FSR commercial consultant Alain Winterhalter comments 'Rhino is one of the great global rugby brands and we are delighted to be working with them’. Rhino Pure Rugby head of sales Jason Critchley was equally pleased to land another major contract : 'we are determined to add national rugby federations to our portofolio of contracts and are very happy to have the FSR as our first of this kind. They will not be the last.’ Contact: Jason Critchley on +44 7725 244022 or Reg Clark on + 44 208 995 5965.
September 30, 2008 — 1

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